Agency on Aging Northeastern Illinois
- PROJECT SERVICES
- Website Design & Development
A website that did not best serve its users
Agency on Aging Northeastern Illinois had a website that did not reflect their brand, was difficult for their staff to keep updated, and was equally hard for their visitors to find the information they needed. The website was not properly optimized for mobile users and most information was buried in PDF’s scattered across the website.
A user-friendly website that is a valuable resource
LuccaAM re-imagined?Agency on Aging Northeastern Illinois’ new website with a fresh look and a modern feel through the use of their brand colors, photography, and a new focus on content. With a large gap in users’ ages, we wanted to make sure the website was easy to use by everyone. To do that, we used larger touch points on clickable elements, enlarged body copy with a taller line height, and added a text resize feature to allow the user to adjust the font size throughout the website for easier reading.
One key feature was a new custom search capability that allowed visitors to find services by searching within their county or zip code. This eliminated the previous process of scrolling down long pages to find a service on a vast list. Now they can find the services they need near them with just a click.
We built their new responsive website on WordPress with a completely custom built theme and service search feature.